TAG Heuer injects a trio of bold colours into its F1 Chronograph collection.
Reminiscent of a colourful and characterful Formula 1 grid from the 1980s or ’90s, TAG Heuer’s vibrant trio of new Formula 1 Chronograph models are the perfect addition to a car or sports enthusiast’s wrist. With its sturdy 43mm fine-brushed stainless-steel case and accurate quartz chronograph movement, the TAG Heuer Formula 1 Chronograph has been an enduringly popular sports watch for decades, and these new colours inject a renewed sense of fun to the go-anywhere, do-anything model.
Available with either an eye-popping yellow, green or red sunray brushed dial, each of the new Formula 1 Chronograph models features a hard-wearing and scratch-resistant black PVD-coated steel tachymeter scale fixed bezel with the numerals in relief. Regardless of colour, the dial features black azurage dials for the permanent second indicator (3 o’clock), hour chronograph counter and 1/10th of a second chronograph counter (6 o’clock), and minute chronograph counter (9 o’clock). The screw-down stainless-steel case back features a chequered flag design befitting the model’s name.
The green and yellow versions feature black indexes, while the red-dialled Formula 1 Chronograph boasts Rhodium-plated applied indexes. The green and red models feature facetted hour and minute hands with white Super-Luminova and a white lacquered central hand. The yellow model features a red lacquered central hand.
Black pushers at 2 o’clock and 4 o’clock flank the black crown that features the TAG Heuer shield. An angled date window sits on the dial at 4 o’clock.
The colourful Formula 1 Chronograph triplets are presented on popping dial-matching yellow, green or red textured rubber straps secured with a stainless-steel pin buckle, complete with TAG Heuer engraving.
Underscoring the model’s reputation as a sports watch par excellence, all TAG Heuer Formula 1 Chronographs are water resistant to 200 metres.
Since the brand’s foray into highly accurate dashboard instruments in the early years of the 20th century, TAG Heuer has been intrinsically linked with speed, precision and motor sport. From the 1960s, the company has continued to forge this reputation with iconic and enduring timepieces such as the Carrera, Monaco, Silverstone, Autavia and Formula 1 Chronograph. These new colours for the Formula 1 Chronograph add to this story of speed and adrenaline with a bold sense of enthusiasm for sport and life.
Capturing both the spirit of the original Formula 1 models from the 1980s and a contemporary freshness to appeal to a new generation of enthusiasts, the red, yellow and green references match high performance and style. The colourful new TAG Heuer Formula 1 Chronograph models launch into TAG Heuer boutiques and online this month.
Find out more at TAG Heuer